ENTERING A NEW BUSINESS -
The bad news is a company planning to franchise must realize it is entering a new business, offering an entirely different service (training & support) to entirely new customers (business owner-operators). This new business requires different skills, abilities and expertise. In the new business of franchising, it is critical to develop effective evaluation, documentation, mentoring, training and consulting skills.

THE FRANCHISE FEASIBILITY
An indispensable step before any franchise a business development program gets underway is an analysis of the concept and business model. Has the concept been sufficiently proven in the marketplace? How profitable are existing prototypes or company-owned outlets? Franchising will not solve existing problems, it will only intensify them. Franchising is not a way to raise capital, get rich quickly or expand a business with existing problems. There must be sufficient profitability in the business model so that royalty and other payments can be made and leave the franchise owner with a sufficient profit.

FRANCHISE STRATEGIC PLANNING
A successful franchise development program begins with a solid plan – a foundation for franchising. Often there is little or no strategic planning with new companies entering the franchise industry. T More important than a business plan is a strategic plan – a vision of the franchise program together with a limited number of concrete, achievable action steps.

FRANCHISE DOCUMENTATION
If your company made doing a good job at the planning stage its number one priority, franchise documentation goals will be apparent. Proprietary assets (like recipes, formulas, methods, branding, operating techniques and customer information) need to be identified and protected. A catchy and appropriate name, logo and tag lines are registered as trademarks or service marks.

A franchise operations manual and franchise training program are developed, often from scratch, to impart business day-to-day operating skills to franchise owners as well as ensure uniformity of products and services. The franchise operations manual and training program curriculum must be drafted or edited with a particular focus. Certain topics, chapters and policies used in manuals for company-owned locations, for example, are entirely inappropriate in a franchise environment, creating significant franchise liability issues.

Finally, and only after all of the above are underway, a Franchise Disclosure Document (FDD), similar to a securities prospectus

, is prepared by a competent franchise attorney. Doing it correctly and with a balanced, fair perspective can save going to the courtroom later. Using a boilerplate or online FDD template will almost certainly guarantee a visit to the courtroom down the road. Since these visits cost hundreds of thousands of dollars and up, they are not cheap and far out weigh the cost of doing it right to begin with.

Training the Franchise Management Team -
When the documentation phase is over, momentum gathers as the exciting implementation phase begins. This is where the sparks begin to fly as franchises are sold, new franchise owners are taught and trained, and opening assistance is provided. It’s also when most new franchise companies make serious mistakes that haunt them for years or even decades to come.

The reason: most new start-up franchise management teams have not been trained in how to properly operate their new business, nor can they afford to hire a six-figure, salaried person with franchise management experience. A more practical solution: provide new franchise companies with in-depth franchise training instructional workshops as well as on-going, as-needed advice based.
Tags: How to franchise, Franchise My Business, Starting a Franchise
Comments

Not a whole lot, and here’s why. You plan to franchise because you want to grow using others to fund the growth and others to manage that growth. It doesn’t really matter if the economy grows by 1% or 3%, that doesn’t change your desire and plan to franchise, right?

It doesn’t change a thing because you understand the real reason and appeal of franchising. You understand that selling only 4 Franchises will double your bottom line. And you know that ROI can’t be found in the corporate world.

So stop listening to and watching the news. Get on with your plans to franchise. You’ll be glad you did and your wife will be happy.

• How to find franchisees
• How to sell them on their particular franchise

With 10 million people out of work, you can easily find franchise buyers and people to sell franchises. After all, isn’t that what you’re aiming for?  To grow your business like you’ve dreamed of?

To find them, go where they hang out. Go to church help groups. Look on Craig’s List or Backpage. Talk to friends, family, neighbors. There’s even a group  that helps former military find jobs. Check them out on www.hirepatriots.com.

As you qualify potential franchisees, give them plenty of help when it comes to making the decision to join your organization. Provide area location analysis. Provide third party franchising. Show them how to develop their own Profit Analysis of your franchise.

Treat them like you would like to be treated and you will sell many more franchises.

We’re here to help.

My experience says that a reliable source of financing is the key.  And we happen to have two reliable sources for financing that will jump start your franchise sales. They are ready to provide the needed funds to increase the number of buyers that can buy a franchise.

So give Tom a call at 770-595-1055 and you’ll be on your way to successful franchise sales.

• You want to grow faster than opening other locations yourself
• You  want to grow using other’s capital & energy
• You want to grow without managing more employees

In today’s economy this is even more important as the unemployment figures approach 10%. More people are looking for a business to get into to replace their lost job or they just want to get out of the corporate rat race and work for themselves.

The lower the cost of a franchise, the more potential buyers you have. And the lower the cost, the better chance they have of being successful in replacing their job.

Franchising works for companies whose real net profit is enough to allow the franchisee to pay a Royalty Fee (usually 5-6% Gross Revenue), pay himself, and have enough leftover to earn a 20% return on his investment. These numbers will vary, according to the industry, but on average they provide a good yardstick.

I don’t know of another business model that works so successfully to double the bottom line of your business. By simply selling 3 to 5 franchises, you are able to double your profits.

Of course, you wonder if the franchisee will deliver the same quality and service that you do. This is a legitimate concern. The solution is good initial training and at least quarterly follow-ups. That is where your management skills come into play. Picking the right franchisee and good management follow-up will substantially increase the your franchisees chance of success.

Businesses that work with us find that we are:

• Affordable – We offer turnkey development for less than $20,000
• Fast – We can have you ready to sell franchises in 6 weeks and ready to train in another 6 weeks.
• Hands On – You work directly with your consultant, not a group.

Our company, Franchise ASAP, provides turnkey franchise development and we welcome the opportunity to share with you how franchising could substantially help you grow your business.

Check out our website www.franchiseasap.com and give us a call at 770-595-1055.

Franchising is  a great way to expand your business. It gets you added capital to grow your business with other peoples’ money.  It also helps you grow your business with others managing the additional employees. This is a great way to grow while leveraging other people’s talents and money.

Franchising is almost a no-brainer. Do the math, it works. Franchising is a smart and focused path to expand into markets  that may have been previously restrictive due to location and time restraints. And, people that live in these areas may want to own a business and feel more comfortable with an established business plan. Check out franchising today.

Deciding is my business able to be franchised is the first step. This is not an easy decision. Some questions that we will ask you in order to full understand your business are simple and straight forward. Is your business profitable? Why is your business profitable? Does your business provide a regional niche that may or may not be successful in other markets? Is your business unique? Does your current business need you to operate it to be successful? Do you have the time to dedicate to handle all the start up functions to launch your concept? These are just a few of the questions; we may ask in helping you make this decision.

After carefully analyzing your business concept and plan; we will work with you as a consulting team helping you decide if you say those words “franchise my business”. Then we will take action on your behalf.

How to franchise your business is then the next part of our system after concluding that this is the right step for you. We then help you with all the necessary paperwork such as operation manuals and franchise disclosure documentations. Then we prepare the franchise agreement that you will need to begin franchising. This is a lot of work and we strive to make sure that when you are ready to launch you will have all the necessary paperwork to license your trademark.

We will also help you to understand how to make franchising both rewarding and financially viable. We will look at your royalties and franchise fee that you will be charging. We will help you understand what to charge for marketing and advertising fee associated with the franchise. We will also look at other alternative means of revenues such as commissary.

We will help you decide how to geo-target your franchise development on a location basis and or territorial planning. This is crucial in franchise development. Some concepts are best served by having franchises reasonably close together for branding purposes. This is especially true in the early stages of the franchise. Some concepts to be successful may need large amounts of territories in which to grow.

One of our steps is also helping you as the franchisor understanding where to turn to get good quality franchise leads as prospects to become franchisees. His is vital especially during the growth period of the franchise. There are many avenues for lead development including and not limited to your own website marketing and using franchise portals. There are even tradeshows where franchisors can set up to demonstrate to their concepts to entrepreneurs.

If you are asking, how to franchise your business we believe you have found the right partner with Franchise ASAP to get started on the pathway for franchise success. Let our years of franchise experience and know how guide you on the adventure of franchising your business model. So let’s get started on Franchising My Business.

To Learn more about how to franchise your business click here: http://howtofranchise.org .

The first thing to do when planning on franchising is to carefully examine your own business model. Ask what made it successful? Was it the location? Was it the niche in filled in an area? Was it the concept? The true answer may be variations of all three. But can you help a franchisee find these market conditions in other areas so they to can be successful? If you answered yes than your concept may be worthy of franchising and you need to reach out to a franchise start up agency.

One of the top franchise start up agency in Georgia is located in Marble Hill, Georgia. Tom Rather owns and manages How to Franchise .org . If you need help Tom is one of a handful franchise consultants in Georgia that can be of assistance in helping an entrepreneur successfully develop a franchise properly. He work all over the United States but his office near Atlanta Georgia gives special relevance to entrepreneurs looking to franchise in the State of Georgia.

Tom helps you through all the necessary paperwork and planning that goes into developing a franchise. He also gets all legal documents properly signed by an attorney so you can trust his work is done properly.

If you are a entrepreneur in Georgia asking how to franchise a small business; you should just ask Tom.

How to Franchise

For some entrepreneurs, franchising offers the most effective avenue for growth. Others business owners, however, jump into franchising too quickly and the results can be devastating.

So how do you know when it’s right decision and time?  You begin by asking the right questions and answering truthfully about your current operation.

Is my business profitable?

Franchising is never the method to turn around a business that needs help. The first question you need to ask is whether or not your business is successful. If it is, then franchising may be the most viable option for growth. However, if the business is experiencing financial challenges, then now is not the right time to begin franchise development?  You should just postpone your idea of franchising until the business improves. During this period you can work on improving your model and offerings.

Can my concept be reproduce at another location or market?

The success of a franchise depends on the effectiveness of being able to properly duplicate the business model over and over at other locales. Since there are a lot of variables that goes into making a business successful such as location and competitive issues; it is a good idea to test your concept by opening additional locations. If these entities are successful then this is a good indication that your concept is indeed valid for franchising. Multiple locations also let you know if there are any pitfalls in your model that may need work. This will help make it a smoother transition when you begin to sell franchises.

Franchise Proof

Are you able to document your success in a manner to demonstrate the effectiveness of your system? By keeping good records to show cash flow; this will give strength to your offerings. Franchisees usually make one of the largest investments into starting a new franchise in their life with the exception of housing. So documentation including news articles are very helpful to gain credibility.

Am I mentally and time ready to franchise?

The most important question to ask oneself is whether you and your business are ready to franchise. The decision to franchise will have significant consequences for your business and even your personal life. It will require much of your time and energy, as well as the time and energy of your top employees. Unless your business can survive without your constant involvement, then it might be best to put off franchising, at least for a time. However if the answer is no your business can survive without your attention then its probably time to talk to a franchise start up agency. Also remember franchising is a lot of coaching and mentoring this can be mentally challenging. If you look forward to assisting others than the time may be right for you to begin franchising.

Visit our website to learn if franchising is right for you.

I really want to expand my small business. But after opening my first Frozen Very Berry and Creams I saw a real promise in growing the business model. However I have very little capital in which to expand. I chatted with a SCORE volunteer helper who asked me if I have considered franchising.

Franchising he said is a great way to grow a small business such as mine. It lets you use other people’s capital to grow your brand. Plus it lets you get managers if you would in the franchisees that really care about the business. There usually are both financially and emotional invested into the business. This really helps a start up make it.

He also said franchising is a great way to lower lots of cost. Larger operation allows one to negotiate with vendors for reduce pricing on just about every product or service we use. This savings means more profit for all involved even the franchisees.

Franchising does take some work. He advised using a franchise consultant to help me navigate through the legal paperwork that states require. Also be careful of the large agency I learned that charge a arm, leg, and a next born. A franchise consultant like Tom here at howtofranchise.org charges a fair fee and his work is professional and timely.

So if you want to grow your business; may I suggest that you call Tom and say “would you franchise my business”?

Want to Franchise your business the right way? Check out http://www.howtofranchise.org for more info.